Birkie Cancels Enbridge
The American Birkebeiner Ski Foundation, which puts on the Birkie ski and trail events in northwestern Wisconsin, recently announced it is severing its sponsorship relationship with Enbridge Energy after members of the "Birkie community" scrutinized the relationship, according to the Star Tribune. The Birkie appears less interested in scrutinizing their relationship with petroleum products. Birkie's "Milk Comes from the Store" Mindset The Birkie's statement announcing their decision to cut ties with Enbridge, which I have pasted below, was the epitome of the "milk comes from the store" mindset. It displayed an astonishing ignorance of, or an unwillingness to acknowledge publicly, the indispensable role...
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